The cost of acquiring a new customer, referred to as customer acquisition cost (CAC), is a crucial metric for evaluating the scalability of your business. This metric demonstrates to investors and stakeholders how efficiently your company can attract and convert new customers, which directly impacts growth potential. Understanding and Calculating CAC CAC is calculated using […]
The customer lifetime value to customer acquisition cost (CLV) ratio is a crucial metric for assessing the scalability and profitability of your business. It provides insights into how effectively your marketing and sales efforts translate into long-term customer value. Understanding the CLV to CAC Ratio The CLV represents the total gross profit you can expect […]
Customer retention rate (CRR) measures the ability of a company to regularly serve its existing customers in exchange for money. Companies with a high customer retention rate have several advantages over companies with a low customer retention rate. In particular, revenues are more predictable, profitability is higher, and the company is less dependent on continuous […]
This blog summarises the accounting and tax rules applicable for companies engaged in R&D activities in Switzerland. Understanding these rules can significantly enhance your company’s profitability and tax efficiency. Improve Profitability with Accrual Accounting One effective strategy to improve profitability is by using accrual accounting to allocate development costs to future periods that benefit from […]
In the dynamic world of startups, resources such as capital and manpower are often limited. Hence, it is essential to use these resources efficiently to maximize value and achieve sustainable growth. A comprehensive business monitoring and controlling system plays a pivotal role in this process by tracking both internal performance and the external environment. This […]
Economic research reveals that business monitoring and controlling systems have a positive impact on the growth of startups. Implementing these systems enables startups to reach their business objectives, hit revenue targets, grow their employee base, and secure the desired level of funding. Here’s a detailed look at how these systems provide these benefits: Key Benefits […]
In today’s fast-paced business environment, setting the right incentives in your organization by tracking and benchmarking SMART Key Performance Indicators (KPIs) is crucial. A well-structured business monitoring and controlling system helps ensure your team stays focused on achieving your main objectives. Benefits of Tracking SMART KPIs Enhanced Focus: Clear objectives and measurable KPIs help your […]
Managing time is one of the most critical skills for a startup founder. Every second you invest and save can take you closer to meeting your venture goals. As Ben Francia said “The future is created by what you do today, not tomorrow”. Time is often referred to as the most valuable resource. Therefore, Entrepreneurs […]